Nu skal det her ikke blive en filmblog, men den her artikel om Hollywoods manglende vilje til at gå nye veje har noget generelt over sig og diskuterer marketingens og brandingens indtog i filmverdenen. Her er hvad Hollywood disker op med af film denne sommer:
With that in mind, let’s look ahead to what’s on the menu for this year: four adaptations of comic books. One prequel to an adaptation of a comic book. One sequel to a sequel to a movie based on a toy. One sequel to a sequel to a sequel to a movie based on an amusement-park ride. One prequel to a remake. Two sequels to cartoons. One sequel to a comedy. An adaptation of a children’s book. An adaptation of a Saturday-morning cartoon. One sequel with a 4 in the title. Two sequels with a 5 in the title. One sequel that, if it were inclined to use numbers, would have to have a 7 1/2 in the title.
Og grunden? Top Gun! Hvemskuhatroet? Temmelig sjovt. Eller sørgeligt. Eller noget. Læs hele artiklen her.
mycorporateblog by kristoffer holm pedersen 